Close Menu
    Latest Category
    • Finance
    • Tech
    • EU Law
    • Energy
    • About
    • Contact
    EUbusiness.com | EU news, business and politicsEUbusiness.com | EU news, business and politics
    Login
    • EU News
    • Focus
    • Guides
    • Press
    • Jobs
    • Events
    • Directory
    EUbusiness.com | EU news, business and politicsEUbusiness.com | EU news, business and politics
    Home » Apple’s iPadOS caught by EU’s digital market obligations

    Apple’s iPadOS caught by EU’s digital market obligations

    npsnps30 April 2024
    — Filed under: Competition EU News Headline1 Internet
    Share
    Facebook Twitter LinkedIn Pinterest Email
    Apple's iPadOS caught by EU's digital market obligations

    iPad-Photo by Marek Levak on Pexels

    (BRUSSELS) – iPadOS, the operating system for Apple tablets, is the latest large Internet ‘gatekeeper’ to be brought within the scope of the EU’s Digital Markets Act obligations, the EU Commission announced Monday.

    The Digital Markets Act (DMA) is the EU’s law to make the markets in the digital sector fairer and more contestable. The Commission had in September 2023 designated Apple under the DMA as a ‘gatekeeper’ for its operating system iOS, its browser Safari and its App Store. The same day, the EU executive opened a market investigation to assess whether Apple’s iPadOS, despite not meeting quantitative thresholds laid down in the DMA, constitutes an important gateway for business users to reach end users and therefore should be designated as a gatekeeper. 

    The Commission’s investigation found that Apple presents the features of a gatekeeper in relation to iPadOS, as among others:

    • Apple’s business user numbers exceeded the quantitative threshold elevenfold, while its end user numbers were close to the threshold and are predicted to rise in the near future.
    • End users are locked-in to iPadOS. Apple leverages its large ecosystem to disincentivise end users from switching to other operating systems for tablets.
    • Business users are locked-in to iPadOS because of its large and commercially attractive user base, and its importance for certain use cases, such as gaming apps.

    On the basis of the investigation’s findings, the Commission concluded that iPadOS constitutes an important gateway for business users to reach end users, and that Apple enjoys an ‘entrenched and durable position’ with respect to iPadOS.

    “Today’s decision will ensure that fairness and contestability are preserved also on this platform, in addition to the 22 other services we designated last September,” said EC vice-president Margrethe Vestager. “Apple has six months to make iPadOS compliant with the DMA.”

    Apple has now six months to ensure full compliance with the DMA obligations as applied to iPadOS.

    Alphabet, Amazon, Apple, ByteDance, Meta and Microsoft, the six gatekeepers designated by the Commission last September, had to fully comply with all DMA obligations by 7 March 2024. The Commission has been assessing the compliance reports setting out gatekeepers’ compliance measures, and gathering feedback from stakeholders, including in the context of workshops.

    Digital Markets Act

    Add A Comment
    Leave A Reply Cancel Reply

    You must be logged in to post a comment.

    nps
    • Website

    Related Content

    Electric car charging - Photo by CHUTTERSNAP on Unsplash

    Electrification Action Plan: EuroCommerce sees a positive start but calls for supportive framework to unlock the retail & wholesale full potential

    Sponsor: EuroCommerce18 July 2026
    Teresa Ribera - Photo © European Union 2026

    EU unveils plans to reform emissions trading system

    Phone google search - Photo by Kelly Sikkema on Unsplash

    Google must open Android and search to AI rivals, says EU

    ESM

    Project Manager – artificial intelligence focus, European Stability Mechanism, ESM

    Eurogroup for Animals logo

    Political Adviser – Food Policy, Eurogroup for Animals

    X - Photo by Alexander Shatov on Unsplash

    Brussels accepts X plan to comply with EU’s Digital Services Act

    LATEST EU NEWS
    Teresa Ribera - Photo © European Union 2026

    EU unveils plans to reform emissions trading system

    17 July 2026
    Phone google search - Photo by Kelly Sikkema on Unsplash

    Google must open Android and search to AI rivals, says EU

    16 July 2026
    X - Photo by Alexander Shatov on Unsplash

    Brussels accepts X plan to comply with EU’s Digital Services Act

    16 July 2026
    Ursula von der Leyen and Volodymyr Zelensky - Photo © European Union 2026

    EU launches Ukraine defence partnership with drone deal

    16 July 2026
    Jitin Prasada, Maros Sefcovic, Subrahmanyam Jaishankar, Henna Virkkunen, Piyush Goyal, Ekaterina Zaharieva - Photo © European Union 2026

    EU-India Free Trade Agreement set for 2027 entry into force

    15 July 2026

    Subscribe to EUbusiness Week

    Get the latest EU news

    CONTACT INFO

    • EUbusiness, 117 High Street, Chesham Buckinghamshire, HP5 1DE, United Kingdom
    • +44(0)20 8058 8232
    • service@eubusiness.com

    INFORMATION

    • About Us
    • Advertising
    • Contact Info

    Services

    • Cookie Policy
    • Terms
    • Disclaimer

    SOCIAL MEDIA

    Facebook
    eubusiness.com © EUbusiness Ltd 2026

    Type above and press Enter to search. Press Esc to cancel.

    Manage Consent
    To provide the best experiences, we use technologies like cookies to store and/or access device information. Consenting to these technologies will allow us to process data such as browsing behavior or unique IDs on this site. Not consenting or withdrawing consent, may adversely affect certain features and functions.
    Functional Always active
    The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
    Preferences
    The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
    Statistics
    The technical storage or access that is used exclusively for statistical purposes. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
    Marketing
    The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
    • Manage options
    • Manage services
    • Manage {vendor_count} vendors
    • Read more about these purposes
    View preferences
    • {title}
    • {title}
    • {title}
    Manage Consent
    To provide the best experiences, we use technologies like cookies to store and/or access device information. Consenting to these technologies will allow us to process data such as browsing behavior or unique IDs on this site. Not consenting or withdrawing consent, may adversely affect certain features and functions.
    Functional Always active
    The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
    Preferences
    The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
    Statistics
    The technical storage or access that is used exclusively for statistical purposes. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
    Marketing
    The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
    • Manage options
    • Manage services
    • Manage {vendor_count} vendors
    • Read more about these purposes
    View preferences
    • {title}
    • {title}
    • {title}

    Sign In or Register

    Welcome Back!

    Login to your account below.

    Lost password?