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HELP - For a life without tobacco

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On May 31st 2009, World No Tobacco Day, the European Commission launched the second phase of its large media campaign aimed at tobacco prevention and cessation and informing about the dangers of passive smoking in the 27 European Union Member States, following on from the initial four year campaign carried out from 2005 to 2008. Conceived with a specific focus on young people, the European Commission´s campaign “HELP – For a life without tobacco” is one of the largest public health awareness-raising initiatives ever organised in the world. The “Help” campaign aims to offer help not to take up smoking, to quit smoking, or to address passive smoking.

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