Skip to content. | Skip to navigation

Personal tools
Sections
You are here: Home Focus Social Media Marketing: How to Do It Right

Social Media Marketing: How to Do It Right

29 November 2016, 18:15 CET

There is no doubt that social media marketing is now more effective than ever.

InfographicSocial Media infographic preview

There is no doubt that social media marketing is now more effective than ever. Top brands across Europe and even small, local businesses are all using social media to reach the right audience segment online. Social media marketing, when done correctly, can help you attract more potential customers without spending a lot of money in the process. Villanova University and its MBA program online recently released some interesting stats and insights about how big and important social media is today.

To do social media marketing correctly, there are two important things to keep in mind. First, don't hard-sell products and services. Users are more interested in quality content than promotional offers. Second of all, make sure to target the right audience level and to adjust your content – and the influencers you work with – accordingly.

How to Make It Big with Social Media was created by taxandbusinessonline.villanova.edu

Document Actions
EU Alerts

EUbusiness Week no. 786
EU priority is reform, not Brexit
→ EUbusiness Week archive

The Week Ahead no. 350
Greece - Spain - taxation dispute resolution mechanisms - life skills - European Union Prize for Literature

Subscription options