Is 2012 still Britain’s finest year? Prince Harry’s PR disaster will provide the answer
Great Britain has flourished in recent years with a series of events that have placed the nation back on the world stage. From the Royal Wedding, the Queen’s Diamond Jubilee to the Olympics, the world has been reminded what a fine country Great Britain is, and patriotism has been at fever pitch levels.
But, the tide can change quickly…
Prince Harry is a young man enjoying his fortunate stature, but will the naked pictures of him in Las Vegas, partying hard, damage Britain’s finest year?
Understandably the Palace has attempted to keep the damaging pictures out of the UK press, testing the press’ freedom. However, the pictures have already made it into the world media, surely signifying that both Prince Harry’s privacy and Great Britain’s reputation have already been severely tarnished.
The reputation of the Prince and the country will either rise like a phoenix or take a monumental step backwards depending on the creativity of the Palace’s PR.
Finding yourself in the midst of a PR disaster is a pretty ugly place, luckily beheading was abolished in 1870. You may however be faced with a reputation to rebuild and perhaps even a new job to find.
Consider
this straightforward method to ensure you stay one step ahead of a PR crisis:
- Be prepared by tracking your
coverage so that you can act quickly.
- Assess the situation to provide a clear picture of the article’s impact
before reacting.
- Don’t bury your head in the sand, it’s generally best to tackle the
comments and provide a response swiftly.
- Be strategic by spinning a negative with a positive.
Businesses across the UK can take control of their online reputation by
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PR Fire is a leading online public relations and marketing service that will help you to connect with consumers, media and bloggers to shout about a new product, launch a service or simply raise the profile of your company or organisation.
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Visit www.prfire.co.uk for more information.
ENDS
Media Contact Details
Name: Gemma Gould
Company Name: PRFire
Town: Preston
Country: United Kingdom
Telephone Number: 01772 781 840
Email: gemma@prfire.co.uk
